We run your Facebook and Instagram ads and put booked inspections on your calendar. Miss 10 in 30 days and we work free until you hit it. Still short by day 60? Full refund.
Agencies bill you every month and never promise a single inspection.
Bought leads get sold to other roofers too, so you're racing three companies to call back.
Between storms, your crews sit and the phone goes quiet.
Your marketing should put inspections on your calendar, with a guarantee behind it.
No account managers and no handoffs. I build your ads, watch your leads every day and tell you when something needs attention. I learned this building Evotion Hoop, my own brand, from zero to 400+ sales with my own ads and content. Lead Lab runs the same playbook for Texas roofers.
10 completed inspections in 30 days, or we keep working with no management fee.
We build your ads, targeting and lead filter, and launch within a week.
Ad spend goes straight to Meta from your own account. You see every dollar.
We never run ads for your competitor down the street.
If you don't have 10 completed roof inspections in your first 30 days, we keep running your ads with no management fee until you hit 10. If you still don't have 10 by day 60, we refund your full $2,500 launch fee. Ad spend paid to Meta is not refundable.
When hail hits, homeowners pick a roofer from what shows up in their feed. We work with one roofer per city, so your spot goes to whoever claims it first.
Check if your city is openWe work with one roofer per city. Tell us about your company and we'll tell you if your area is available.
$2,500 to launch, then $1,500 a month. Ad spend is separate and goes straight to Meta from your account, minimum $65 a day.
I do. I'm Evan Black, the founder. I personally build and manage every account, start to finish.
A homeowner meets you on site for a roof inspection.
If you don't have 10 completed inspections in 30 days, we keep running your ads with no management fee until you hit 10. If you still don't have 10 by day 60, you get your full launch fee back.
Yes. The ad account is yours, and you pay Meta directly. You keep it and every lead no matter what.
Month to month after the first 60 days.
Texas, with one company per city. If your city is taken, we'll tell you.
Last updated November 1, 2026. Lead Lab ("Lead Lab", "I", "we") provides Facebook and Instagram advertising management for home service businesses. By submitting an application or using this site you agree to these terms.
Applying is not a contract. Submitting an application does not create a client relationship. Services begin only after both sides sign a written service agreement. If anything on this site conflicts with that agreement, the agreement controls.
Fees. The 30-Day Inspection Launch costs a one-time launch fee of $2,500, followed by a monthly management fee of $1,500. Fees are paid to Lead Lab and are separate from ad spend. Exact terms are set in the signed service agreement.
The guarantee. If the client has not received at least 10 completed roof inspections within 30 days of ads going live, Lead Lab will keep running the client's ads with no monthly management fee until the client reaches 10. If the client still has fewer than 10 completed inspections by day 60, Lead Lab will refund the full $2,500 launch fee. A completed inspection means a homeowner meets the client on site for a roof inspection. The guarantee applies when the client keeps the Meta ad account active and funded at no less than $65 per day, responds to leads the same business day, and provides the access needed to launch. Ad spend paid to Meta is never refundable by Lead Lab. Lead Lab does not guarantee closed jobs, revenue or profit.
Term. After the first 60 days, the service continues month to month and either side may cancel under the terms of the signed service agreement.
Ad spend. You pay Meta directly from your own ad account. Lead Lab does not hold your ad budget. Meta's own terms and ad policies apply, and Meta may reject or restrict ads at its discretion.
Acceptance. We review every application and may decline any business at our discretion. We accept a limited number of clients each month.
No guarantee of results. Advertising results vary by market, season, offer, pricing, speed of follow-up and many other factors outside our control. Examples on this site are illustrations, not promises or typical results.
Liability. To the fullest extent the law allows, Lead Lab is not liable for indirect or consequential damages, and total liability is limited to the fees you paid to Lead Lab in the 90 days before the claim. Texas law governs these terms.
What we collect. The answers you give in the application, including your name, company, email, phone number, location and business details, plus basic usage data. If you book a call, Calendly processes your booking under its own privacy policy.
How we use it. To review your application, contact you about it, schedule a call and, if we work together, provide the service. We do not sell your personal information.
Calls and texts. By submitting the application with the consent box checked, you agree that Lead Lab may call or text the number you provided about your application. Reply STOP to any text to opt out. Consent is not a condition of any purchase.
Sharing. Only with service providers that help us run the business (scheduling, email, ad platforms) or when the law requires it.
Your choices. You can ask us to access or delete your information at any time by replying to any message we send you. This site is for businesses and is not directed to children under 13.
Lead Lab is an independent service. It is not affiliated with, endorsed by or sponsored by Meta Platforms, Inc., Facebook or Instagram. Facebook and Instagram are trademarks of Meta Platforms, Inc.
Evotion Hoop is a brand owned and operated by the founder of Lead Lab. Figures shown about Evotion Hoop describe that business only and are not a prediction of results for any other business. Past performance does not guarantee future results.
Lead Lab charges a $2,500 launch fee and a $1,500 monthly management fee. Ad spend is paid by the client directly to Meta and is not refundable. The only refund offered is the launch fee refund described in the guarantee in the Terms of Service. Completed inspections are not a guarantee of closed jobs or revenue.
Nothing on this site is legal, tax or financial advice.